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Canadian Intranet Company Acquires Veteran Marketing Expert

Vancouver, CA–(December 5th, 2013) Jostle, an emerging player in the social intranet marketplace, is excited to announce the appointment of Deb Lavoy as the VP of Marketing.

Lavoy is no stranger to the social enterprise space. Prior to Jostle, Lavoy worked as the Director of Strategic Marketing for Open Text, a provider of Enterprise Content Management (ECM) capabilities. She brings 15 years of marketing experience in internet, and enterprise software and services, including strategic roles at both AOL and Adobe. Lavoy is also an established writer and speaker in the social enterprise space.

Lavoy’s marketing leadership will be pivotal as Jostle sets to expand its enterprise market presence and accelerate customer acquisition. So far this year, the Vancouver based startup increased their customer base seven-fold.

“Lavoy shares our passion for helping leaders enable their people and create vibrant workplaces. She will help us communicate how our new kind of enterprise software quickly delivers aligned organizations and engaged employees,” said Brad Palmer, Jostle CEO.

“I’ve been out there, deeply embedded in the social workplace ecosystem – looking at tools, approaches, philosophies, and results; Jostle is different,” says Lavoy. “Jostle both celebrates work and the people who do it, while helping to build a stronger leadership, stronger organizations, and better business outcomes.”

Jostle’s intranet platform makes it easy for organizations to connect employees, facilitate teamwork, and drive their culture. It is not just about creating a socially-enabled platform for social’s sake. Rather, Jostle has purposefully focused on helping leaders create effective and connected organizations.

Testament to their approach is in the level of weekly customer engagement Jostle is achieving -- it is three times the industry average, when measured across all of Jostle’s customers. It is clear that this is not just another social intranet. 

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